1. Why is mobile-friendliness a critical on-page SEO factor?
A. Because Google exclusively uses desktop rankings.
B. Because Google’s indexing is now mobile-first, and user experience on mobile devices is paramount.
C. Because mobile users are less likely to convert than desktop users.
D. Because it only affects social media sharing.
2. What is the main goal of optimizing content for ‘user intent’?
A. To ensure the content is as long as possible.
B. To match the user’s underlying need or goal when they perform a search.
C. To include as many keywords as possible, regardless of context.
D. To make the content highly technical and informative.
3. What is the role of the ‘title’ tag in SEO?
A. It dictates the primary keywords for the website’s entire domain.
B. It serves as the main headline displayed on the webpage itself.
C. It’s a crucial element that appears in search engine results pages (SERPs) and influences rankings and click-through rates.
D. It’s used solely for internal website navigation.
4. What is the primary function of an XML sitemap?
A. To enhance the visual design of a website.
B. To list all the pages on a website that should be crawled and indexed by search engines.
C. To improve the website’s loading speed.
D. To protect the website from hacking attempts.
5. Which of the following is a common on-page SEO mistake?
A. Optimizing image alt text with descriptive keywords.
B. Writing unique and informative meta descriptions for each page.
C. Keyword stuffing within the content and meta tags.
D. Using a clear and logical heading structure.
6. What is the primary purpose of a meta description tag in SEO?
A. To provide a brief summary of the page’s content for search engine users, influencing click-through rates.
B. To specify the primary keyword for the page to the search engine.
C. To indicate the publication date of the content to search engines.
D. To list all the external websites linked from the page.
7. Schema markup (structured data) primarily helps search engines by:
A. Increasing the website’s overall loading speed.
B. Providing explicit context and details about the page’s content, enabling rich results.
C. Automatically generating backlinks from authoritative sites.
D. Reducing the number of broken links on the website.
8. Which of the following is an example of a ‘long-tail keyword’?
A. ‘SEO’.
B. ‘best SEO tools’.
C. ‘how to improve on-page SEO for beginners’.
D. ‘digital marketing’.
9. Which on-page element directly impacts how search engines understand the main topic of a webpage?
A. The footer text.
B. The ‘title’ tag and H1 heading.
C. The number of images on the page.
D. The CSS stylesheet.
10. What is the best practice for URL structure for SEO?
A. Use long, complex URLs with many parameters for better tracking.
B. Use short, descriptive URLs that include relevant keywords.
C. Use dynamic URLs with session IDs to personalize user experience.
D. Use URLs with only numbers to prevent keyword stuffing.
11. What is the purpose of the ‘robots.txt’ file in SEO?
A. To redirect users to a more relevant page.
B. To specify which pages or sections of a website search engine crawlers should or should not access.
C. To provide a sitemap for search engines.
D. To set up custom 404 error pages.
12. What is the significance of ‘E-E-A-T’ (Experience, Expertise, Authoritativeness, Trustworthiness) in on-page SEO?
A. It’s a technical ranking factor related to website speed.
B. It’s a framework for assessing the quality and credibility of content and its creators, crucial for certain search queries.
C. It refers to the number of outbound links on a page.
D. It dictates the use of specific keywords in the meta description.
13. What is the recommended practice for using header tags (H1, H2, H3, etc.) on a webpage?
A. Use H1 for all section titles and H2 for sub-sections to maximize keyword density.
B. Use H1 for the main page title and subsequent header tags hierarchically to structure content logically.
C. Use H3 tags for the main topics and H1/H2 for minor details to avoid over-optimization.
D. Use header tags randomly to make the content appear more dynamic to search engines.
14. Which of the following is a recommended practice for improving the crawlability of a website?
A. Blocking search engine crawlers from accessing certain pages using robots.txt.
B. Creating a sitemap.xml file and submitting it to search engines.
C. Using JavaScript to render all content, making it harder for crawlers.
D. Having a high number of broken internal links.
15. What is the purpose of canonical tags (‘rel=canonical’) in SEO?
A. To indicate that a page is no longer available.
B. To specify the preferred version of a page when multiple URLs have similar or duplicate content, preventing duplicate content issues.
C. To redirect users to a different, more relevant page.
D. To link to related articles from external websites.
16. Which of the following is a crucial on-page SEO factor for user experience and search engine crawlability?
A. The number of backlinks pointing to the page.
B. The speed at which the page loads.
C. The use of obscure, technical jargon in the content.
D. The frequency of keyword stuffing in the text.
17. When optimizing an image for SEO, which attribute is most important for search engines to understand the image content?
A. Image resolution (e.g., 1920×1080).
B. File size (e.g., 50KB).
C. The ‘alt’ text attribute.
D. The image file name (e.g., ‘image1.jpg’).
18. What is the primary benefit of having a clear and logical site structure?
A. It makes the website visually appealing only.
B. It helps both users and search engine crawlers navigate and understand the website’s hierarchy and content.
C. It guarantees higher rankings for all pages regardless of content quality.
D. It reduces the need for internal linking.
19. What is the concept of ‘keyword density’ in SEO, and what is its modern relevance?
A. The exact number of times a keyword appears; it’s the most important ranking factor.
B. The ratio of a keyword’s appearance to the total word count; modern SEO focuses more on semantic relevance and user intent.
C. The placement of a keyword in the URL; higher placement means better relevance.
D. The number of times a keyword appears in image alt text; it determines image ranking.
20. Internal linking is essential for SEO because it:
A. Increases the number of external websites linking to your domain.
B. Helps distribute ‘link equity’ or ‘page authority’ throughout your website and improves site navigation.
C. Guarantees a higher ranking for every page linked internally.
D. Reduces the need for mobile-friendly design.
21. How can schema markup benefit a website’s on-page SEO?
A. It automatically increases website loading speed.
B. It helps search engines understand the context of content and can lead to rich snippets in SERPs.
C. It eliminates the need for backlinks.
D. It is only relevant for e-commerce websites.
22. What is the primary goal of optimizing for ‘user experience’ (UX) in SEO?
A. To increase the number of backlinks pointing to the site.
B. To make the website visually appealing with complex animations.
C. To ensure visitors can easily find information, engage with content, and have a positive interaction with the website.
D. To solely focus on keyword density.
23. What is the primary purpose of canonical tags (‘rel=’canonical’)?
A. To specify the preferred version of a page when duplicate content exists.
B. To create redirects for broken links.
C. To improve website loading speed.
D. To block search engines from crawling certain pages.
24. Which of the following is a common mistake in on-page optimization related to headings?
A. Using a logical heading hierarchy (H1, H2, H3, etc.).
B. Including relevant keywords in headings.
C. Using the same heading tag for multiple sections without a clear hierarchy, or stuffing keywords unnaturally.
D. Ensuring the H1 tag is unique and relevant to the page content.
25. What is the recommended practice for internal linking in SEO?
A. Linking to as many pages as possible from the homepage.
B. Using generic anchor text like ‘click here’ for all internal links.
C. Linking to relevant, authoritative external websites to improve credibility.
D. Using descriptive anchor text that accurately reflects the linked page’s content.
26. Which of the following is a key factor for mobile-friendliness in SEO?
A. Using Flash animations for a dynamic user interface.
B. Ensuring text is large enough to read and interactive elements are easily tappable.
C. Requiring users to zoom in to view content.
D. Employing pop-ups that cover the entire screen upon page load.
27. What is the primary function of the ‘robots.txt’ file in SEO?
A. To specify the website’s sitemap location.
B. To tell search engine crawlers which pages or sections of the site they should not crawl.
C. To provide meta descriptions for all pages.
D. To redirect users to the mobile version of the website.
28. What is the significance of ‘crawlability’ in on-page SEO?
A. It refers to how easily users can navigate the website.
B. It concerns how efficiently search engine bots can access and index a website’s pages.
C. It relates to the website’s social media sharing capabilities.
D. It is about the website’s security protocols.
29. What is the primary benefit of having a well-structured XML sitemap?
A. It improves the website’s visual design.
B. It helps search engines discover and index all important pages on a website more efficiently.
C. It increases the website’s domain authority.
D. It is a direct ranking factor for keyword positions.
30. What is the ideal length for a ‘title’ tag for optimal SEO performance?
A. Under 50 characters to ensure it displays fully in SERPs.
B. Between 50-60 characters to maximize visibility in search results.
C. Over 100 characters to include as many keywords as possible.
D. The length of the meta description.
31. What is the best practice for using keywords in the body content of a webpage?
A. Repeat the primary keyword as many times as possible.
B. Integrate keywords naturally and contextually within well-written, informative content.
C. Use only exact match keywords.
D. Avoid using keywords altogether to prevent penalties.
32. What is the best practice for using keywords in the URL of a webpage?
A. Include as many keywords as possible, separated by underscores.
B. Use a short, descriptive URL slug that includes the primary keyword.
C. Use only numerical identifiers in URLs for efficiency.
D. Avoid keywords in URLs altogether.
33. Which type of content is generally considered the most valuable for building authority and attracting natural backlinks?
A. Thin content with minimal information.
B. Duplicate content copied from other websites.
C. High-quality, original, and valuable content that provides unique insights or solutions.
D. Content that heavily relies on keyword stuffing.
34. Which of the following is a recommended on-page SEO technique for improving content readability?
A. Writing long, dense paragraphs without any formatting.
B. Using a large font size for all text.
C. Employing headings, subheadings, bullet points, and short paragraphs.
D. Avoiding the use of images or videos.
35. What is the role of ‘page speed’ in on-page SEO?
A. Page speed is a minor ranking factor, only affecting user experience.
B. Faster loading pages generally lead to better user experience and are favored by search engines.
C. Page speed is only important for mobile search.
D. Page speed is irrelevant as long as the content is comprehensive.
36. What is the primary purpose of the ‘meta description’ tag in SEO?
A. To provide a detailed summary of the page’s content for search engine crawlers.
B. To influence the page’s ranking directly in search engine results pages (SERPs).
C. To offer a concise summary of the page’s content that may appear in search results, encouraging clicks.
D. To specify the primary keyword for the page.
37. Which HTML element is most crucial for on-page SEO, as it provides the primary topic of a page to search engines?
A. The ‘alt’ attribute within an image tag.
B. The ‘title’ tag.
C. The ‘meta description’ tag.
D. The ‘H1’ tag.
38. Why are image ‘alt’ attributes important for SEO?
A. They are primarily for decorative purposes and have no SEO impact.
B. They help search engines understand the content of images and improve accessibility for visually impaired users.
C. They directly contribute to a page’s domain authority.
D. They are a strong ranking factor for social media sharing.
39. What does the term ‘URL slug’ refer to in SEO?
A. The entire web address of a page.
B. The file extension of a webpage (e.g., ‘.html’).
C. The human-readable and keyword-rich part of a URL that follows the domain name.
D. The protocol used to access the webpage (e.g., ‘https://’).
40. Which of the following best describes ‘keyword stuffing’?
A. Optimizing images with descriptive ‘alt’ text.
B. Naturally integrating relevant keywords throughout the content.
C. Overusing keywords in content, meta tags, and other on-page elements in an unnatural way.
D. Using long-tail keywords that are highly specific to user search queries.
41. Which type of content is generally considered the most effective for building topical authority and attracting backlinks?
A. Short, promotional product descriptions
B. Thin content with minimal information
C. Comprehensive, in-depth articles or guides
D. Duplicate content from other websites
42. What is the ideal length for a meta description tag for optimal visibility in search results?
A. Around 50-60 characters
B. Around 150-160 characters
C. Around 300-320 characters
D. No more than 100 characters
43. What is the purpose of the ‘alt text’ attribute for an image in SEO?
A. To make the image visible in search results.
B. To provide a description of the image for visually impaired users and search engines.
C. To improve the image’s loading speed.
D. To link the image to another relevant page.
44. Which of the following is an example of a ‘long-tail’ keyword?
A. Shoes
B. Running shoes
C. Best waterproof running shoes for trail running
D. Athletic footwear
45. What does the ‘canonical tag’ (rel=’canonical’) primarily help prevent?
A. Slow page loading times
B. Duplicate content issues
C. Broken internal links
D. Unsecured website connections
46. What is the role of the ‘robots.txt’ file in SEO?
A. To display the website’s sitemap to search engines.
B. To specify which pages or sections of a website should be crawled by search engine bots.
C. To provide meta descriptions for all pages.
D. To redirect users to a mobile version of the site.
47. Which of the following is a key characteristic of a ‘user-friendly’ website from an SEO perspective?
A. Complex navigation menus
B. Pop-up ads that cover the entire screen
C. Clear calls-to-action and easy-to-find information
D. Content that is difficult to read or understand
48. What is the primary goal of URL optimization in SEO?
A. To make URLs as long and complex as possible.
B. To create descriptive, keyword-rich URLs that are easy for users and search engines to understand.
C. To use only numbers in URLs.
D. To avoid using hyphens in URLs.
49. What is the purpose of schema markup in SEO?
A. To improve the visual design of a webpage.
B. To add structured data to a webpage, making it easier for search engines to understand context.
C. To increase the number of backlinks to a website.
D. To compress image files for faster loading.
50. Which of the following is considered a negative SEO practice related to on-page optimization?
A. Using relevant keywords in the title tag.
B. Optimizing image alt text.
C. Cloaking (showing different content to search engines than users).
D. Creating a sitemap.
51. What is the recommended practice for using keywords in website content to avoid ‘keyword stuffing’?
A. Repeat the main keyword as many times as possible on the page.
B. Use the keyword naturally and contextually within the content.
C. Bold every instance of the keyword.
D. Use the keyword in all headings and subheadings.
52. Which HTML tag is used to define the main content area of a page, which can help search engines understand the page’s primary focus?
A. The ‘head’ tag
B. The ‘nav’ tag
C. The ‘main’ tag
D. The ‘aside’ tag
53. What is the primary benefit of having a fast-loading website for SEO?
A. It increases the number of backlinks to the site.
B. It improves user experience and is a ranking factor.
C. It makes the website more accessible on mobile devices only.
D. It guarantees a first-page ranking on Google.
54. Which of the following is NOT a recommended practice for on-page content optimization?
A. Using relevant keywords naturally within the text.
B. Ensuring content is unique and valuable to the user.
C. Having a clear and logical content structure with headings.
D. Copying content directly from competitor websites.
55. When optimizing a web page for a specific keyword, where should the keyword ideally appear first?
A. In the footer text
B. In the meta description
C. In the title tag
D. In the image alt text
56. What is the concept of ‘internal linking’ in SEO?
A. Linking to external websites and resources.
B. Linking to other relevant pages within the same website.
C. Linking to social media profiles.
D. Linking to the website’s homepage from all pages.
57. Which on-page SEO factor is primarily responsible for informing search engines about the main topic of a web page?
A. The URL structure
B. The meta description tag
C. The title tag
D. The image alt text
58. Why is mobile-friendliness a crucial aspect of on-page SEO?
A. Because Google primarily indexes desktop websites.
B. Because Google uses mobile-first indexing, and a large percentage of searches occur on mobile devices.
C. Because mobile users do not click on search results.
D. To ensure the website only works on tablets.
59. What is the primary purpose of an XML sitemap in SEO?
A. To improve website loading speed
B. To help search engines discover and crawl all important pages on a website
C. To enhance user navigation and experience
D. To provide detailed information about website traffic analytics
60. What is the main goal of optimizing header tags (H1, H2, H3, etc.)?
A. To increase the font size of the content.
B. To structure content logically and signal important topics.
C. To add more keywords to the page.
D. To improve image placement on the page.
61. Which of the following is the primary purpose of an XML sitemap?
A. To improve website loading speed by caching static content.
B. To help search engine crawlers discover and index all important pages on a website.
C. To provide users with a visual navigation structure for the website.
D. To implement schema markup for richer search results.
62. What is the ideal length range for a meta description to be effectively displayed in search results?
A. Under 50 characters.
B. Between 70 and 160 characters.
C. Above 200 characters.
D. Exactly 100 characters.
63. When optimizing header tags (H1, H2, H3, etc.), what is the most important guideline?
A. Use H1 for every paragraph to emphasize key points.
B. Use H1 for the main title and subsequent headings hierarchically to structure content logically.
C. Use H3 tags exclusively for all important keywords.
D. Ensure every heading tag contains at least 10 keywords.
64. Which of the following is NOT a typical on-page SEO element?
A. URL structure.
B. Backlink profile.
C. Title tag optimization.
D. Image alt text.
65. What is the significance of internal linking in on-page SEO?
A. It solely helps users navigate between different product categories.
B. It distributes link equity (page authority) throughout the website and improves crawlability.
C. It is primarily used to embed videos and other media.
D. It is a technique to build backlinks from external websites.
66. What is the primary goal of optimizing the ‘meta description’ tag?
A. To directly influence search engine rankings.
B. To encourage users to click through to the webpage from search results.
C. To improve the website’s loading speed.
D. To provide additional keywords for indexing.
67. What is the primary benefit of having a mobile-friendly website from an SEO perspective?
A. It guarantees a first-place ranking on Google.
B. It improves user experience and is a key factor in mobile-first indexing.
C. It allows for unlimited use of pop-up ads.
D. It reduces the need for backlinks.
68. Which SEO technique involves optimizing website content to rank for longer, more specific search queries?
A. Keyword stuffing.
B. Black-hat SEO.
C. Long-tail SEO.
D. Schema markup.
69. Why is website speed considered a crucial on-page SEO factor?
A. Faster websites are less likely to be indexed by Google.
B. Slow websites provide a better user experience and higher bounce rates.
C. Speed impacts user experience and is a ranking signal for search engines.
D. Website speed only affects paid advertising campaigns.
70. What does ‘keyword density’ refer to in SEO?
A. The total number of keywords on a webpage.
B. The ratio of a specific keyword’s occurrences to the total word count on a page.
C. The number of keyword variations used on a page.
D. How frequently a keyword appears in the website’s URL.
71. Which of the following best describes a ‘canonical tag’ (rel=’canonical’)?
A. A tag that specifies the language of the page content.
B. A tag that indicates a preferred version of a page when duplicate content exists.
C. A tag used to define the author of the content.
D. A tag that helps in image optimization.
72. Why is it important to ensure all images on a webpage are properly compressed?
A. To increase the file size and improve image quality.
B. To reduce the loading time of the webpage, improving user experience and SEO.
C. To make images more visible in image search results.
D. To ensure compatibility with older web browsers.
73. What is the recommended practice for using keywords in the URL of a webpage?
A. Include as many relevant keywords as possible, separated by underscores.
B. Use descriptive keywords that accurately reflect the page’s content, separated by hyphens.
C. Avoid keywords in URLs altogether to maintain a clean structure.
D. Use only the primary keyword, even if it doesn’t fully describe the page.
74. What is the role of schema markup in on-page SEO?
A. To create interactive elements on the webpage.
B. To provide structured data that helps search engines better understand the content and display rich results.
C. To enforce website security and prevent hacking.
D. To optimize images for faster loading times.
75. Which of the following is a critical factor for user experience (UX) that directly impacts SEO?
A. The number of external links on a page.
B. Website navigation and site structure.
C. The use of Flash animations.
D. The absence of internal links.
76. What does ‘core web vitals’ measure in the context of website performance and SEO?
A. The number of backlinks a website has.
B. The website’s authority score.
C. User experience related to loading, interactivity, and visual stability.
D. The relevance of keywords to the website’s content.
77. What is the primary function of the ‘alt’ attribute for images in SEO?
A. To define the image’s file size for faster loading.
B. To provide a textual description of the image for screen readers and search engines.
C. To embed the image directly into the HTML code.
D. To link the image to a higher-resolution version.
78. Which HTML tag is most crucial for indicating the main topic of a webpage to search engines?
A. The ‘meta description’ tag.
B. The ‘alt’ attribute for images.
C. The ‘title’ tag.
D. The ‘H2’ heading tag.
79. What is the recommended approach for using keywords in the body content of a webpage?
A. Repeat the main keyword as many times as possible to ensure relevance.
B. Naturally integrate keywords and their variations where they make sense for the reader.
C. Use synonyms for keywords exclusively to avoid repetition.
D. Place all keywords at the very end of the content for clarity.
80. What is the primary purpose of an H1 tag on a webpage?
A. To create a footer for the page.
B. To represent the main heading or title of the page’s content.
C. To embed a video player.
D. To add a stylistic element to a paragraph.
81. When optimizing for a ‘long-tail’ keyword, what is typically characteristic of such a keyword?
A. It is very short, often one or two words.
B. It has extremely high search volume and broad intent.
C. It is more specific, usually consisting of three or more words, and often has lower search volume but higher conversion intent.
D. It is primarily used for informational queries only.
82. What is the recommended practice for keyword usage in on-page content?
A. Stuffing the content with keywords repeatedly, regardless of context.
B. Using keywords naturally and contextually within high-quality, relevant content.
C. Avoiding keywords altogether to prevent penalties.
D. Using keywords only in the meta description and title tag.
83. What is the recommended best practice for using header tags (H1, H2, H3, etc.) on a webpage?
A. Use H1 tags for all major sections to emphasize importance.
B. Employ a hierarchical structure, with only one H1 tag for the main topic and subsequent H2-H6 tags for subheadings.
C. Scatter header tags randomly throughout the content to break up text.
D. Use H3 tags for the main title and H1 tags for introductory paragraphs.
84. Why is internal linking important for SEO?
A. It exclusively boosts social media shares.
B. It helps distribute link equity (PageRank) throughout the website and improves site navigation.
C. It guarantees a higher ranking in local search results.
D. It solely focuses on increasing website traffic from referral sources.
85. Which of the following is an example of a ‘thin content’ issue that can negatively impact SEO?
A. A detailed product description with multiple images and customer reviews.
B. A blog post that thoroughly covers a topic with expert insights.
C. A page with very little original content, often auto-generated or boilerplate text.
D. A comprehensive ‘About Us’ page detailing the company’s mission and history.
86. What does schema markup primarily help search engines do?
A. Increase the number of backlinks to a website.
B. Understand the context and meaning of content, leading to rich results (rich snippets).
C. Improve the website’s social media engagement.
D. Prevent search engines from crawling certain pages.
87. What is the primary goal of optimizing a meta description tag?
A. To directly influence keyword rankings for specific search queries.
B. To entice users to click on the search result by providing a compelling summary of the page’s content.
C. To increase the website’s overall domain authority.
D. To improve the website’s loading speed.
88. What is the purpose of a robots.txt file?
A. To specify which pages should be indexed by search engines.
B. To block search engine crawlers from accessing specific parts of a website.
C. To provide a sitemap to search engines.
D. To improve website loading speed.
89. What is the ideal practice for optimizing image alt text?
A. Use generic phrases like ‘image’ or ‘picture’ to avoid keyword stuffing.
B. Write descriptive and keyword-rich alt text that accurately describes the image content for accessibility and search engines.
C. Repeat the main keyword multiple times to ensure search engine recognition.
D. Leave alt text blank for all images to improve page load times.
90. What is the significance of a canonical tag (rel=’canonical’)?
A. To redirect users from an old page to a new one.
B. To specify the preferred version of a page when duplicate content exists, consolidating ranking signals.
C. To indicate that a page is no longer available.
D. To link related articles on the same topic.
91. What is the primary benefit of having a fast-loading website?
A. It exclusively improves social media visibility.
B. It enhances user experience and is a direct ranking factor for search engines.
C. It guarantees higher conversion rates on all traffic sources.
D. It reduces the need for keyword research.
92. Which on-page SEO element directly impacts user experience and can indirectly affect rankings through user engagement metrics?
A. Robots.txt file.
B. Website’s SSL certificate.
C. URL structure.
D. Content readability and organization.
93. Which of the following is a critical on-page factor for improving user engagement signals like dwell time and bounce rate?
A. Using external links to unrelated websites.
B. Ensuring content is relevant, valuable, and easy to consume.
C. Minimizing the use of internal links.
D. Having a complex and difficult-to-navigate website structure.
94. When optimizing a webpage, what is the primary role of the ‘title’ tag?
A. To provide a hidden keyword-rich description for search engines.
B. To define the main topic and keywords of the page, influencing search result snippets and user click-through rates.
C. To improve the website’s social sharing capabilities.
D. To specify the website’s contact information.
95. What is the primary purpose of an H1 tag on a webpage?
A. To be used for secondary headings and sub-topics.
B. To represent the main heading or title of the page’s primary subject.
C. To be used exclusively for image captions.
D. To provide a meta description for search engines.
96. Which of the following best describes the primary purpose of an XML sitemap?
A. To improve website loading speed by compressing files.
B. To help search engine crawlers discover and understand the structure of a website’s content.
C. To provide a user-friendly navigation menu for website visitors.
D. To enhance the security of a website against cyber threats.
97. What is the recommended practice for URL structure in SEO?
A. Use long, convoluted URLs with many parameters.
B. Employ short, descriptive, keyword-rich URLs that clearly indicate page content.
C. Use only numerical URLs for simplicity.
D. Avoid using hyphens to separate words in URLs.
98. How can structured data (Schema markup) improve a webpage’s visibility in search engine results?
A. By increasing the website’s domain authority through internal linking.
B. By enabling rich results (like star ratings, prices, or event dates) that make the listing more prominent and informative.
C. By ensuring all images are properly optimized with alt text.
D. By blocking search engines from indexing duplicate content.
99. Which of the following is a key factor for mobile-first indexing?
A. The website’s desktop version must be identical to its mobile version in content and structure.
B. Google primarily crawls and indexes the mobile version of a website’s content.
C. Mobile-first indexing is only relevant for mobile applications, not websites.
D. The website must have a separate mobile domain (e.g., m.example.com).
100. What is the role of the ‘alt’ attribute in an HTML image tag?
A. To specify the image’s file size.
B. To provide a textual description of the image for accessibility and SEO.
C. To link the image to an external website.
D. To define the image’s dimensions.